Why we offer the Femmenessence MacaLife Starter Pack
Rebalancing the body in order to experience optimal health can take time. In our clinical trials we saw significant improvements in menopausal symptoms within 21 days. However, we saw even greater health benefits after 2-4 months, and not just with menopausal symptoms, but with heart, bone and mental health. For that reason, we always recommend that our new customers take Femmenessence continuously for the first 4 months. This provides the body with sufficient time and support to achieve optimal balance..
To support this initial process we offer a BUY 2 GET 1 FREE, plus FREE shipping, providing a 3-6 month supply depending on dosing to any new customer ordering from us online.
We believe all the years of your life should be honored and celebrated with the same enthusiasm. That your beauty, dignity and appeal never fade. Our mission is to end your feeling of being disempowered or discouraged by your body at any time, and to support you throughout your life with solutions that will have you rediscovering the joy and fulfillment of living within your own body.
Femmenessence MacaLife is one of those tools, to support hormone balance and reduce menopausal symptoms in peri-menopausal woman. It is the first natural product to demonstrate in published clinical trials, statistically significant effects on hormones in peri and post-menopausal women. Most importantly, instead of introducing hormones into your body, Femmenessence nourishes your body's own hormone production, and nothing is more natural than your own hormones.
Femmenessence is fast, with women experiencing symptom relief between 2 days and 8 weeks. On average reductions in menopausal symptoms were within 3 weeks in our clinical trials.
Femmenessence is effective, with over 7 out of 10 women experiencing a highly statistically significant reduction in menopausal symptoms.
But most importantly, because of its effect on hormones, Femmenessence providing real support for heart and mental health. Femmenessence action of supporting your own body's hormone production is a completely new approach to women’s health addressing the cause, not just the symptom.
Hormones play a vital and complex role in your body. During menopause, most of the noticable symptoms and adverse impact on your health is caused by changes in hormones.
Secreted by the glands, hormones travel the body via the blood stream, connecting to receptors along the way, triggering responses in your body. Even small variations in hormone production can cause effects on the brain and body.
Femmenessence works by nourishing the Hypothalamus Pituitary Adrenal (HPA) Axis, which controls hormone and neurotransmitter balance, as well as metabolism. The HPA Axis, through bio feedback, controls the production and reduction of hormones and neurotransmitters in the body.
All information in the body is transferred via these two messengers – neurotransmitters help cells communicate through the nervous system and hormones enable cells to communicate through the blood stream. These two messenger systems control nearly every aspect of the body’s functions. This is why so many health issues like cholesterol, blood pressure and bone density loss happen around menopause, due to loss of hormones. That is why we saw Femmenessence support all of those conditions in clinical trials.
(cholesterol, triglycerides, blood pressure, body weight and blood sugar)*
Energy & Sleep*
Skin and Hair*
Hot Flashes and Night Sweats*
Mood Swings and Mental Health*
Libido and Vaginal Dryness*
After 18 days of Femmenessence my hot flushes and night sweats were completely gone. My only trouble was that when I took the week off Femmenessence that they suggest every 8-10 weeks, the hot flushes start to come back! So I contacted the company and they said I don't need to take the break and now no hot flashes ever!
- Virginia Hewitt
I've been afflicted by the debilitating effects of pre-menstrual hormones for many years. Since my naturopath prescribed Femmenessence over a year ago, and with changes in my diet and exercise, I've experienced dramatic improvement in the conditions of my monthly cycle.
- Michelle Shocked
Los Angeles, CA
I would like to take this opportunity in thanking you SO much for your concern and not "leaving me out in the cold” (should be hot). I have been doing much better and will persevere because for most of the time it is good now. I guess that is the way my body works. If possible could you give me the link I can look at to show my friends? By the way I originally bought an extra box and I spoke to a friend of mine who took and said that she is so impressed she wants MORE. I also told everyone about the extra care I received in getting me right.
- Marilyn Hurwitz
I didn’t think I suffered any problems associated with my periods, however since taking Femmenessence, I realized I probably did suffer the usual side effects – bloating, mood swings and hormone related skin problems. Since taking Femmenessence, my periods arrive without any fuss, they now only last about 3 days, my skin and eyes remain clear, and my energy levels stay the same. Generally, I feel great, and for someone who is usually very healthy, I was surprised to enjoy even more vitality.
- Kris Abbey
A 41 year old female was suffering from anxiety, irregular periods, heavy bleeding, sweats at night, some hot flushes and disturbed sleep which had made her very short tempered and tired. On a hormonal blood test it revealed she was going through peri-menopause. Femmenessence was introduced immediately. Within the following 1st month, this patient had a normal non-heavy bleeding period, no erratic night sweats and no hot flushes. Her sleep was not disturbed or drained by too many dreams. Her tiredness left her and her temperament had improved much to her work colleague’s joy. Her anxiety had more than halved in the first 4 weeks. Following the 2nd month her symptoms were totally gone and her anxiety was not present anymore. A great response and result! It was at this stage I asked the patient to undergo a subsequent hormonal blood test to assess her peri-menopausal state. The patient’s oestrogen, progesterone, testosterone and DHEA levels were all within the normal ranges, indicating possibly that her peri-menopausal onset was premature. Nevertheless the patient felt back to normal and was not suffering perturbing peri-menopausal symptoms unnecessarily.
- Peter Bablis, PhD, D.C., N.D., LAc, CN
Perfect! This is F A N T A S T I C customer service. repeat … F A N T A S T I C! You are the best! All of you! Thank you again for your wonderful support and PLEASE pass on my thanks and appreciation to your team. You guys are really amazing.
I started taking Femmenessence [Macalife] for severe hot flashes, libido problems, mood issues, skin issues... I was very peri-menopausal and I'm only 37. Femmenessence has almost eliminated all these symptoms has lessened ALL of them over the course of 6 weeks now. I only take 1/4 of the maximum dosage too!
- April Phillips
Our vision, to lead the natural products industry, means that our products must reflect that leadership in every way.
From results, to research, to quality, purity, farming and even packaging, we created a line of products that meet all of our and our customers high standards.
Femmenessence MacaLife contains MacaLife a highly concentrated proprietary formulation of different types of the herb maca (Lepidium peruvianum) for hormone balance and peri-menopause. There are 13 different types (scientifically known as phenotypes) of maca, that are different colors, contain different active ingredient profiles and most importantly have different effects in the body. For example one type of maca is for men’s fertility and another is for women’s fertility, one type of maca supports prostate health and none of the others do, two support bone health and one is ideal for menopausal symptoms.
Traditionally in Peru, the native people mixed all the different types of maca together in the natural ratios that it grows, made it into a powder and said that was “maca”. However clinical research over the last 10 years has shown that this traditional ratio of maca, that you find in your local health food store, contains the ratio of maca that is more ideal for energy and men’s fertility. In fact, it has been shown in published clinical trials that this traditional ratio of maca has never demonstrated statistically significant effects on hormones in peri and post-menopausal women. For years it has been stated that maca balances hormones in women and yet it has only been shown in clinical trials using Femmenessence. In clinical use, doctors have even seen that the wrong type of maca can be detrimental for women with certain hormone imbalance conditions, while Femmenessence can help those same conditions. Using the right type of maca is critical and after 10 years of research the Femmenessence line has been designed with three different combinations of maca, specific for women at each stage of life. In addition Femmenessence uses organic farming, is 100% vegan and has concentrated levels up to 10 times what is found in raw maca and over 40% higher water solubility to maximized the bioavailability and body’s ability to absorb Femmenessence.
For more information read “Are You Using the Right Type of Maca” by Dr. Peter Bablis click here
Strongest Concentration on the Market: Below is an analytical comparison between Femmenessence and the highest concentrated maca extracts in the US (10:1) and Europe (5:1).
Amino Acids Glucosinolates
Organic, Kosher, Vegan, Pure, Global Trade and Environmentally Friendly
The ingredients in Femmenessence are USDA, European Union and JAS (Japan) organically certified, as well as K Star Kosher certified.
Femmenessence is vegan, contains no gluten, dairy, soy, magnesium stearate, silicon dioxide, fillers, chemicals or additives.
Our operation in Peru was the first to be Organic, Kosher and GMP certified. In addition our joint venture with locals injects three times the investment into the economy. By establishing infrastructure and manufacturing operations in Peru, Symphony Natural Health has created industry with year round employment, through a vertically integrated operation and now exports a value added finished product.
Femmenessence is then packaged in the United States in a GMP, Organic and Kosher certified facility to the highest of standards. Quality control is taken one step further with oxygen barrier blister packs, which keep the product stable for up to 3 years versus packs or bottles, which our research has shown through oxidization and moisture can degenerate the active ingredients by over 50% within 6 months.
In Peru we engage in environmentally sustainable and organic farming and Femmenessence is packaged in recycled boxes that are printed with vegetable ink.
Menopause – a New Perspective By Jan Roberts B.Pharm (Hons); Dip. Clinical Nutrition International speaker and best-selling author.
Are you using the right type of Maca? By Peter Bablis D.C., N.D., LAc, Dip. Medical Herbalist, Homeopathy, Dip. Clinical Nutrition, PhD (cand)
Forget HRT… You can balance your hormones safely and naturally—without adding a single hormone to your body. Posted with permission of The Health Sciences Institute, copyright 2009. www.hsibaltimore.com
New Natural Hormone Balance Changes - The official consumer magazine for the North American Menopause Society
The non-hormonal solution to hot flashes and night sweats by Dr Nan Fuchs. For more articles by Dr Fuchs go to www.womenshealthletter.com
The Story of Essence - How one company rescued a Premarin Foal, helps teenage girls and could improve the health of millions of women around the world. By Karolyn A. Gazella, Executive Director, Medicine Horse Program.
Women Power - Natural Products Market Place - Editorial Cover and pages 22-24
The Huffington Post - Menopause isn’t sexy Marcia Yerman at the American Menopause Foundation
Addressing Women’s Changing Health Needs - Discovering how nutritional ingredients can support the fairer sex by Heather Granato
The Life Lines of Women More products are appearing on the market to help women live longer and healthier by Amanda Baltazar
Femmenessence MacaLife contains the proprietary ingredient MacaLife which is only available in our products. Maca-GO was originally the sole ingredient in Femmenessence MacaLife however due to additional research into different maca phenotypes the formulation in Femmenessence MacaLife was modified to include 25% Maca-GO and 75% of a proprietary maca phenotype combination focused on peri menopausal symptoms.
Maca-GO is specifically designed to balance hormones and has been analytically proven to be one of the highest quality products on the market and is the ONLY scientifically and clinically proven menopausal product made from maca which supports hormones, heart, bone and mental health as well as an 74% - 82% success rate in reducing menopausal symptoms is peri menopausal women. We have seen in clinical use that this combination achieves an even higher success rate in reducing peri menopausal symptoms.
Below is a list of all of the publications on our clinical research. The first paper listed below is a White Paper summary discussing all of the research in easy to follow terms and goes through the history of our research. This is the ideal first paper to read from the below list:
- White Paper – Clinical Effects of a Proprietary, Standardized, Concentrated, Organic Lepidium Peruvianum Formulation (Maca-GO) as an Alternative to HRT by Ronald Carter, M.D.
- Pre-Gelatinised Maca (Maca-GO) (Lepidium peruvianum Chacon) As Non-Hormonal Herbal Remedy To Treat Menopausal Symptoms In Pre- And Post-Menopausal Women. Basic Clinical Pharmacology Toxicology. Vol. 97, Supp l (1): 48. View Abstract
- Short and Long-Term Physiological Responses of Male and Female Rats to Two Dietary levels of Pre-Gelatinized Maca (Maca-GO) (Lepidium peruvianum Chacon). International Journal of Biomedical Science. 2006 Feb 1 (2): 13-28. PubMed - Full Article
- Therapeutic effect of Lepidium peruvianum Chacon (Maca-GO) used as a non-hormonal alternative to HRT in Peri-menopausal women - Clinical Pilot Study.
International Journal of Biomedical Science 2006: Vol. 2, No. 2. 143.
PubMed - Full Article
Currently you have four options post menopause: 1. Do nothing, 2. Hormone Replacement Therapy (HRT) or bio-identical hormones, 3. Natural alternatives (like Black Cohosh and Soy) or 4. Femmenessence.
In order to make an informed decision you need to be empowered with information on exactly how the body works, what happens during menopause and what potential positive and negative affects the above choices can have on your body and overall health.
How the Body Works
All information in the body is transferred via two messengers – neurotransmitters and hormones. Neurotransmitters help cells communicate through the nervous system and hormones enable cells to communicate through the blood stream. These two messenger systems control nearly every aspect of the body’s functions. As an example, did you know that estrogen increases HDL (“good” cholesterol), reduces LDL (“bad” cholesterol), maintains the elasticity of arteries (impacts blood pressure), lines the vaginal wall and slows bone loss? That is why so many health issues like cholesterol, blood pressure and bone density loss happen around menopause, due to loss of hormones.
Cardiovascular disease is the perfect example: Men’s risk gradually increases from their thirties as their hormone production gradually declines, while women have very low risk of cardiovascular disease until they reach menopause, when it sky rockets. In fact, it is estimated that when a woman reaches post menopause it only takes about 7 years for her cardiovascular risk to reach that of a man of the same age and her risk quickly surpasses his, even though it took him over 30 years to get there! This risk correlates almost identically to hormone levels that are relatively normal until menopause, when hormone production significantly drops and continues to decline into later life, while risk for cardiovascular disease continues to rise.
So why not just improve Hormone Levels?
Well, doctors did! However, the only way doctors originally knew how to improve hormone levels was by introducing them into the body and so Hormone Replacement Therapy (HRT) became the number one prescribed pharmaceutical drug to women of all time. In fact, it was number one for over forty years. HRT was prescribed for everything from menopause to cognitive function, from heart health to bone density, for anti-aging, hair, skin, nails and many other conditions. Nearly every woman who entered a doctor’s office at this stage of life was prescribed HRT. Then in 2002 the results of the Women’s Health Initiative (WHI) study were released by the National Institute of Health on the use of HRT. This study showed that HRT potentially increased a woman’s risk of breast cancer, stroke and blood clots.
Were Doctors Wrong to Prescribe Hormones?
Yes and No. Doctors were absolutely correct in that a woman’s OWN hormones impact everything for which they were prescribing HRT. Importantly, most of the health conditions doctors prescribed HRT to address improved; however, what doctors never expected were the potentially detrimental side effects that occurred in some patients.
Fortunately, since 2002 more in depth evaluation of the WHI data and additional studies have been done. The trend starting to appear is the use of bio identical hormones (chemically identical to what a woman’s own body produces) instead of HRT (drugs like Premarin containing 200 different estrogenic compounds from a horse and synthetic progestins) seems to be reducing the incidence of breast cancer. Whether that risk will decrease to the same level as a woman who has not taken exogenous hormones remains to be seen, but it does appear to be reducing the overall risk. The increased potential for strokes and blood clots with HRT is still up for debate; however, many integrative practitioners believe the form of hormone plays a major part. Traditionally, hormones used were introduced orally, which can impact the liver and kidneys and potentially increases blood coagulation, thus increasing risk for both blood clots and stroke. Other delivery methods for hormone replacement, such as transdermal, do not have the same impact and therefore, could potentially reduce those risks. The jury is still out on this theory and there could be other interrelated factors to consider.
Irrespective of how bio identical a synthetically manufactured hormone is, and the method by which it is introduced into the body, hormone therapies are still a fairly crude attempt to offset the decrease of natural hormone production by relying on a relatively hit and miss approach, which may take considerable time to fine tune. Important considerations are: What happens if you have a history of breast cancer in the family? How many different hormones need to be introduced? What dosage and for how long? What do you do when you stop taking hormones? What’s more, there is evidence that the long term use of hormones can reduce the body’s own production, which potentially increases a woman’s health decline when she stops hormone therapy.
Not surprisingly, women (and many practitioners) have increasingly turned to natural alternatives and plant-based solutions including Black Cohosh, Red Clover, Wild Yam and Soy. While certainly lacking the potential side effects of HRT, these herbs still impact only one aspect of the overall physiological changes that occur during post menopause, unless of course you are taking three different products! But most importantly, the actual clinical trial results have not been that great. Black Cohosh, Soy and Red Clover work for between 45-60% of women, often take up to 12 weeks to reduce 70% of only some menopausal symptoms and have not been able to clinically prove any hormone balancing claim and the resulting benefit for heart, bone and mental health. Recent clinical trials by the National Institute of Health have affirmed this showing, that all natural products (Black Cohosh included) have little real effect on actual hormone levels. As discussed, it is this decline in hormone production at menopause that directly relates to increased susceptibility for heart disease, osteoporosis and declining cognitive function. This is why many medical professionals, in an attempt to avert these life-threatening conditions, continue to prescribe HRT or bio-identical hormones despite their potential risks.
Femmenessence offers a solution. Femmenessence is the first natural product with published, double-blind, placebo controlled clinical studies that can not only demonstrate statistically significant improvements in the body’s own production of hormones in both peri and post menopausal women, but resulting improvements in cholesterol, metabolism, bone density, energy, menopausal symptoms and mood.
Rather than introducing one or two hormones into your body at differing levels, Femmenessence supports the Hypothalamus-Pituitary-Adrenal Axis, balancing and regulating the body’s own production of all hormones and nothing is more natural than your own hormones. Femmenessence is the category leader, working for 84% of women, reducing up to 100% of all symptoms and on average in 3 weeks. What’s more it provides women with the security that the product will not only work, but will continue to provide further health benefits the longer it is used, which is why we always recommend women use Femmenessence for 4 months continuously to start in order to realize all the health benefits. Our research has also shown that once the average woman has been on Femmenessence for 4-8 months, she will only need half the dose originally recommended for maintenance, meaning a 120 capsule box will last for 2 months, further reducing cost to maintain optimal foundation health.
More detail on how Femmenessence works
The production of different hormones is controlled in the body by a gland called the hypothalamus, which in turn controls other glands such as the pituitary, adrenal, thyroid, pineal and ovaries. The hypothalamus can also control neurotransmitters making it probably the most important part of your body and this is why it is often referred to as the master gland. In fact, some people in the medical field believe menopause is not the shutting down of the ovaries, but the aging of the hypothalamus, which controls the ovaries and other glands like the thyroid, which is also becoming more and more of an issue for women.
Your diet, lifestyle and environmental toxicity can all impact the function of your glands as you age, resulting in hormone imbalance and eventual loss of hormone production. These hormone fluctuations (peri menopause) and loss of hormones (post menopause) affect your body’s function, often leading to bone loss, increased risk for cardiovascular disease, decline in mental health and sometimes menopausal symptoms.
Traditional medical approaches have been to introduce hormones into the body to account for the body’s decreased production. However, Femmenessence offers a new approach of nourishing the hypothalamus and other glands to support the body’s own production of hormones. By nourishing the hypothalamus, or master gland, Femmenessence doesn’t just support estrogen production in the body but all hormones including progesterone, thyroid and adrenal, as well as importantly supporting metabolic function.
By supporting hormone production and metabolism the body is able to rebalance cholesterol and support heart health, bone density and mental health, as well as reduce symptoms due to loss of hormones, such as hot flashes and night sweats.
By nourishing the systems within the body (the Hypothalamus-Pituitary-Adrenal Axis) that balance and regulate the body’s function, Femmenessence is in essence able to turn back your biological clock and get your body to function at a more optimal rate based on your stage of life.
It is important to point out that while Femmenessence improves hormone equilibrium, it balances at an optimal level for a woman’s biological stage of life. In the graph below you will see that Femmenessence MacaLife supported estradiol levels, but once an optimal level was reached for a peri menopausal woman, it plateaued off instead of continuing to stimulate estradiol production.
Standard Dose: 2 capsules, twice daily, away from meals
• First dose in the AM before breakfast
• Second dose in the early PM, ideally 30 minutes before you normally experience an energy low
Light Dose: For women who are more sensitive to the higher clinical dosages consider
• 1 capsule in the AM, 1 capsule in the early PM
Dosing Break: In order to help the body reset itself and optimize benefits, take a one week break after 4 months of use, then take a one week break every 8 weeks or as directed by your healthcare professional.
Result Timing: It can take between 2 days and 8 weeks before symptoms improve. Most women experience symptomatic relief within approximately 3 weeks. It can take up to 3-4 months to see improvements in heart and bone health.
Maintenance Dose: After 4-8 months of use, if the body has been rebalanced, reduce to half the original dose.
Our suggestion is that you always begin this process by consulting your healthcare professional.
1. Will there be side effects associated with taking Femmenessence? For example, will it upset my gastrointestinal system?
This is very uncommon. However, if you experience digestive upset consider:
• Decreasing the dose by half until digestive symptoms resolve
• Taking Femmenessence with food, then after 7-10 days try taking it between meals
• Including a probiotic to improve your gastrointestinal health
• Use Original Himalayan Crystal Salt and Sole therapy to assist in gastrointestinal absorption click here for more information or to order
- · Include a B complex multi vitamin
OTHER REPORTED SHORT-TERM SYMPTOMS WHEN BEGINNING FEMMENESSENCE SYMPTOM
Headache 1 in 100 people Reduce dose, usually resolves within 1-2 days
Strong Emotions 1 in 30 people Usually resolves within 1 month
Diarrhea or Bloating 1 in 50 people Usually resolves in 3-5 days. See FAQ above for more details.
Heart Flutters or “Feeling Funny” 1 in 100 people Reduce dose
Sleep Disturbances 1 in 25 people Reduce dose and/or take MacaLife earlier in the day
2. Should I increase the dose from 2 capsules twice a day if my symptoms don’t improve?
No, there is no need to increase your dosage to achieve desired results. In clinical trials, the majority of women saw improvements in approximately 3 weeks, with results ranging anywhere between 2 days to 8 weeks. Women with more advanced menopausal symptoms typically take longer to improve and may need to look at other areas of their health in conjunction with taking Femmenessence.
3. My symptoms stopped with Femmenessence and now many months later have come back! Do I need to increase the dose?
No, in fact you should halve the dose. Because your body, after being on Femmenessence for some time, has achieved balance (and thus stopped your symptoms initially) the higher dose you are still taking is now too much for your body and over stimulating. By reducing to a lower maintenance dose you will be providing your body with the correct dose to support your now improved hormone balance.
4. Is Femmenessence contraindicated with other medications or over-the-counter medications?
Femmenessence is not recommended for individuals who have been prescribed or are currently taking Tamoxifen or any medications used to suppress hormone production.
5. What if I have had a history of hormone-dependent cancer, such as breast cancer?
Although Femmenessence does not introduce any hormones into the body (rather it supports your body’s own production of hormones), it is not recommended for individuals who have had a history of hormone-dependent cancer unless you are working with a doctor. For more guidance on how to use Femmenessence in this situation please contact our firstname.lastname@example.org or use our find a doctor search feature for us to find you a practitioner who specializes in oncology and using Femmenessence.
6. Can I take Femmenessence with my hypothyroid medication?
Yes. We recommend starting with a light dose and increasing to a standard dose over 2 to 4 weeks. Initially, some women may experience symptoms associated with too much thyroid medication. If this is the case, discuss with your doctor the possibility of reducing your medication since taking Femmenessence may reduce your need for hypothyroid medication*. Changing dosage of your medications should only be done under the supervision of your doctor.
Be sure to take Femmenessence 1 hour before or after taking thyroid medication.
Please note Femmenessence can also be used to support hyperthyroid under the strict guidance of a doctor.
7. Can I take Femmenessence if I am taking Hormone Replacement Therapy or Bio-Identical Hormones?
Yes. However it is imperative that you work with your doctor to develop a protocol that is right for you. Please feel free to contact our email@example.com for additional information or for them to talk to your doctor.
8. If Femmenessence is managing my menopausal symptoms should I reduce or discontinue use of hormone replacement therapy?
Reducing or discontinuing your hormone replacement therapy should be done only under the supervision of your doctor. The weaning period is usually 3-4 months. Start with a standard dose of MacaLife of 2 caps twice daily. You may experience some of the short-term symptoms listed above or other symptoms associated with an excessive dose of Hormone Replacement Therapy. During the first month, you may be able to reduce your dose of hormone replacement therapy by as much as 1/4 or 1/3 and continue with a similar reduction each month. This gradual weaning process can continue for 3-4 months as your body supports your own hormone production and reduces its need for direct hormone therapy. Please note this does not always result in women coming completely off hormone therapy. You should work with your doctor throughout the process.
If you have additional questions not answered above, please call Natural Health International at (888) 668-3661 or email firstname.lastname@example.org. Our customer service team and medical staff are here to support you.
9. What if I have had a hysterectomy with bilateral oophorectomy?
This is often a situation referred to as surgical menopause. In this instance, Femmenessence MacaPause is the appropriate choice. Although you no longer have active tissue from the uterus or ovaries to manufacture estrogen, there are other tissues that can produce estrogen which can be optimized over a period of time. It is recommended that you trial Femmenessence MacaPause for at least 4 months to determine its long term benefit for you.